If you give into a craving because you think, “I just don’t want to have to think about dieting right now,” remind yourself that there’s no such thing as ‘not thinking about it.’ Either you can think about it now, and put in the effort to stay on track (and feel really proud of yourself!), or you can give in, and then think about it later when you’re feeling mad at yourself, when you’ve reinforced bad habits, and when you’re struggling to get back on track. All you’ll be doing in the latter is postponing thinking about it and in doing so, bring on many negative consequences.